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Motion Test

Design is the art of considered creation. Our goal is to satisfy the diverse spectrum of human needs. As those needs evolve, so too must our designs, practices, and philosophies. We challenged ourselves to create a visual language for our users that synthesizes the classic principles of good design with the innovation and possibility of technology and science.
 

Key moments

0:02 - New game selection

0:03 - Loading screen

0:07 - Game begins

0:15 -  Idle player alert

0:20 - Nudge player action

0:31 - Board re-orientation

0:38 - Settings adjust

0:42 - Theme selection

0:47 - Game & avatar updates

0:55 - Game finish

Patrick Hosmer Motion Test

Tic-tac-toe mobile gameplay sequence


Summary

Understanding that tic-tac-toe is a minimal and terse game, I attempt to accomplish three things through motion:

  • Maximize joy
  • Emphasize non-linear aspects of play
  • Increase interaction between players

Maximize joy

Here, traditional analog game elements are elevated to delight; Xs & Os, avatars and screen loaders all have a subtle, weighed bounce. Joy is for the living. These things are alive. 

Non-linear aspects of play

Analog tic-tac-toe can be played side-by-side or across a table because the game has no fixed or correct orientation. A mobile game that ignores this truth has committed a design crime. Allowing players to re-orient the board gives them another way to rethink the game and their opponent. 

Interaction between players

The scourge of user-on-user games is waiting. Here, when a player is idle, their opponent can directly nudge them with a playful swipe. This would yield an alert on the opponent's end to make a move. 

Addendum: 3rd party integration

Warby Parker's brand focus is seen less in a re-skinning of elements and more in the persistent avatars at the bottom of the game. The faces are auto-fitted with the store's glasses which are labeled for the remainder of the game. And at the game's conclusion, the winner's frames are detailed with an option to purchase out-of-game.

The Warbyland theme ensures a fun —and funny — and unique gameplay experience every time.